I signed up for this shit last night to get like $6 off my hotel price (booked a suite off Cedar Grove Lane which is off Easton Ave. in Somerset near New Brunswick, NJ) and I typo'd the hell out of my first name so now my Hilton Rewards® official profile name is JWDD not JEFF, and the only way I can change it is if I reach out to a customer service person directly (lol) so I'm not flippin' changing nothing. Long Live, Jwdd! Jeff is dead.